Meta publishes statistics on the percentage of content containing bullying and harassment on Facebook and Instagram, which they have always kept hidden.
According to Meta’s Q3/2021 content moderation report, bullying and harassment typically appear 14 to 15 times per 10,000 views of content on Facebook. For Instagram, the frequency is between 5 and 6 times per 10,000 views.
Meta said that this amount of content is analyzed by the company through many channels, such as reports from users, and then decides whether the content violates the rules or not. Mark Zuckerberg’s company has removed 9.2 million abusive content related to bullying and harassment on the platform. Of which, 59.4% are actively implemented.
“Bullying and harassment is a huge challenge and one of the most complex issues to deal with, especially in today’s environment,” Antigone Davis, Meta product manager, said in a blog post.
This is the first time Meta has released data on these infringing content. The decision comes amid the release of a series of documents by former employee Frances Haugen, including studies on the effects of Instagram on the mental health of adolescents, and that the Facebook platform is causing a divide. turn.
According to the announcement, Facebook currently has about 2.8 billion monthly users, while Instagram has more than 1 billion. Reuters This means millions of users are exposed to content containing bullying and harassment every day.
Plan to remove sensitive ads
On 9/11, Meta said it would remove targeted advertising options that address sensitive topics, including content related to race, health, religion, politics, and beliefs. or sexual orientation. Changes will be implemented from January 19, 2022.
Over the years, platforms like Facebook and Instagram have come under a lot of criticism for advertising that is malicious, discriminatory, or targeted at vulnerable groups. The company agreed to make adjustments from 2019, but not thoroughly.
“We’ve heard concerns from experts that sensitive advertising options will result in a negative experience for people in minorities,” said Graham Mudd, Meta’s Vice President of Product Marketing and Advertising, said. “The new decision was not easy, which could negatively impact some businesses and organizations, but benefit users.”
According to experts, Meta’s move marks an important change. The issue of political advertising on social media platforms, including whether politicians’ advertising content should be verified, has caused much debate among the public, lawmakers and businesses. Karma. While Twitter chose to remove them, Facebook “ignored” this content.
In October 2019, Facebook announced that it would allow politicians to run ads on the social network, even if it contained misinformation. Zuckerberg said that censorship programs do not try to analyze the right and wrong of political speeches or statements, and stressed that this is a sensitive issue that social platforms like Facebook need to respect. . At that time, many experts criticized this action.
Bao Lam synthetic