Streamer criticism with few followers, PC assembler should be permanently shut down

Artesian Builds is a company that specializes in building custom PCs, and they recently came under fire on Twitter after a small streamer complained that the company refused to give him gifts because his Twitch channel was too small. The female streamer’s complaint was retweeted more than 8000 times, and Intel (the giveaway sponsor) also expressed its discontent with Artesian. Noah Katz – CEO of Artesian – later apologized, but maybe that’s also the end of the company, folks, as the company announced that they would be shutting down forever.

They will cease all operations and will have outside lawyers analyze the situation to ensure fair treatment of customers, creditors and employees. Artesian will release more information at the end of March 2022.

Artesian is based in San Francisco and is a well-known company in the custom PC assembly industry for taking orders and assembling all PC devices online on Twitch. The company also has an “ambassador” (ambassador) program that pays streamers a commission when they refer Artesian and allows streamers to participate in exclusive PC giveaways for ambassadors (also live streams). on Twitch). And the last gift went too far, causing Artesian… “to leave”.

Prior to the results of the giveaway, Noah Katz noted that not every ambassador can win a prize, winning is meeting certain standards. Katz said they would need streamers to promote themselves and the Artes brand. At the same time, the streamer also needs to have several thousand followers and Artesian will see if that person has helped Artesian increase revenue.

The first name that came up was streamer Kiapiaa, and Katz immediately considered whether this person met the criteria he had set. Since Kiapiaa’s followers are less than 5000 and no one clicked on his Artesian referral link in the last 3 months, so Katz refuses to give gifts to streamers.

Kiapiaa admitted that he was not aware of the other conditions, only that he was participating in the Artesian ambassador program. When Katz checked his social media accounts, Kiapiaa felt like he was being belittled.

Intel, along with many others, sided with Kiapiaa. Katz did post an apology but later deleted it. Kiapiaa says he was finally given a gift but decided against it.

It remains unclear what the Artesian reorganization entails, and whether the company has employees or plans to continue operating under someone else’s ownership.

Summary of main ideas:

– Artesian Builds is a company that specializes in custom PC assembly.

– They were harshly reflected on Twitter after a streamer complained that the company wouldn’t give him a bounty.

– The reason this streamer isn’t talented is that his Twitch channel has too few followers.

– Then Artes had to announce that they would be closing permanently.

at Blogtuan.info – Source: gamek.vn – Read the original article here