The biggest downside to the Acura lineup is the fact that they don’t have a lineup of small cars to rival the Audi Q3 ($36,400), BMW X1 ($35,400), Mercedes-Benz GLA ($36,400) or even its compatriot Lexus UX ($34,225).USD).
If you want to buy an Acura SUV, users must spend a minimum of 40,100 USD to buy an RDX, only Chinese users can access affordable SUVs from the Japanese car manufacturer, CDX.
Speaking of this, brand manager Jon Ikeda confirmed to Wards Auto that they are “considering finalizing the lineup based on market trends” but will focus all their attention on the Acura Integra – the “Classy Honda Civic” sings” to have the most organized debut possible before. .
Still according to the Japanese leader, Acura Integra is also a bright choice for customers considering buying an SUV with their 5-door version, and confirms that many young customers don’t want to buy the SUV their parents have bought.
Acura’s leadership could say that the company doesn’t really want to change the SUV segment, but actually Acura relies heavily on this segment. Their SUV sales in North America amounted to 117,070 units while the other segments only contributed 40,338 units, of which the ILX (now replaced by Integra) only contributed 13,900 units. Creating an affordable small SUV is therefore the most appropriate direction for Acura if it wants to grow sustainably…
Reference: Wards Auto
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