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iPhone dominates the high-end smartphone market, Samsung phones ‘lose breath’

Apple’s iPhone accounts for more than half of the premium smartphone market in 2021 and is the best-selling product in every market.

According to Counterpoint Researchthe premium smartphone market, defined as phones priced above $400, grew 24% year-on-year in 2021, also the highest growth rate ever.

iPhone dominates the high-end smartphone market, Samsung phones ‘lose breath’
iPhone dominates the premium smartphone market

Statistics of Counterpoint Research Apple previously said that Apple holds the dominant position in smartphone sales in the US. Up to 7/10 best-selling phones globally are iPhones in 2021.

In the latest report of Counterpoint ResearchiPhone holds the No. 1 position in the high-end smartphone market and is the best-selling product in all markets.

iPhone dominates the high-end smartphone market, Samsung phones 'lose breath'
Apple’s iPhone captures premium smartphone market share in all major markets

Apple leads the premium smartphone market in North America, Latin America, Eastern Europe, Western Europe, China, India, Asia Pacific, and Africa. Meanwhile, Samsung is only in second place.

Counterpoint research director Tarun Pathak said that the premium smartphone market growth in 2021 is driven by many factors, including: alternative demand, wise business strategy and supply chain capacity. response.

Mr. Pathak also added that the demand for 5G has driven growth and companies including Apple have immediately taken advantage of the gap left by Huawei in the premium smartphone market, especially in China and Western Europe. .

iPhone dominates the high-end smartphone market, Samsung phones 'lose breath'
High-end smartphone market in 2021 compared to 2020

Apple doesn’t release sales figures, so all data is okay Counterpoint compiled from separate sources. Accordingly, in 2021, Apple will reach 60% of the high-end smartphone market share for the first time since 2017. This may also be due to the delayed launch of iPhone 12 because of the pandemic and sales being pushed to year 2021.

In the future, the launch of affordable foldable devices could be the next driver for the premium segment, said Counterpoint senior analyst Varun Mishra. Samsung shows initial successes in this segment. A folding iPhone will show the perfection of technology and push the market to grow even more.

Hai Phong(according to Appleinsider)

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