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Low-income people tighten spending before the price storm

Many workers cut milk bills, reduce their children’s expenses… to save money when commodity prices “rise”.

After Tet, the company got a lot of orders again, workers started working overtime every day, but the whole family in turn F0, Nguyen Thi Huong and her husband (working in Tan Thuan export processing zone, District 7, Ho Chi Minh City) ) had to take a break from job for about 3 weeks, which means lower income. Two years of the epidemic, she and her husband raised nothing but also spent less on savings. During the two Tet holidays, they did not return to their hometowns, but still regularly sent money to their parents for medical treatment and treatment, and to pay off debts to build a house.

It is worth mentioning, after Tet, the price of green vegetables, eggs, and a series of necessities such as cooking gas, cooking oil … all increased, causing every time she went to the market, Ms. Huong should hesitate to buy this and that. “When I go to the market or supermarket, I will prioritize buying the cheapest or discounted items. Drinking milk for children also only dares to choose cheap ones, which is implemented through promotions.” The mother of two in adulthood, a 6 year old and a 3 year old shared that she cares about price before thinking about the nutritional composition of a product. “I think it’s good to drink milk for my children,” Huong recounted.





Consumers consider goods when shopping at a supermarket in Ho Chi Minh City.  Photo: Quynh Tran

People shopping at a supermarket in Ho Chi Minh City. Photo: Quynh Tran

The decline in income is also the reason why Mr and Mrs Bui Huu Hoa, who live in Linh Xuan, Thu Duc reduced the snacks and milk rations for their son, who is in grade 3. He works as a worker in the Linh Trung export processing zone and earns a salary. version is still at the same level but overtime is cut in half. Vy, his wife, repairing old clothes at home has also reduced his income significantly since Covid-19 emerged. Every day, the couple gets headaches while taking care of a family of 5, including their 80 year old parents, he and his wife, and their son.

Before the epidemic, when her children went to school, there was not a day when she forgot to put a cake or a milk carton in her school bag for her snacks. Now, in order to save money, he has to cut out the cake and the accompanying milk. “Yesterday the day after tomorrow I suggested taking money to buy milk, sorry for my son because he is old. I also want to buy more milk for my parents to drink, but because of difficulties, all of them. they focus on food to make up for it,” said Vy.

According to the World Bank’s assessment of Vietnam, the labor market was relatively resilient in the first year of the pandemic, but under the direct impact of the 4th outbreak, in the 9 months of 2021. The country has more than 1.3 million unemployed workers, 1.3 million workers had to return to their hometown due to lack of work and a hard life.

Although the economy is gradually recovering in the “new normal” period with the reopening of industries, many workers are still struggling to balance income and expenses compared to the pre-Covid-19 period.

Data from the Central Statistics Agency also shows that, compared to January, the consumer price index in February 2022 increased by 1%. Where, goods with high price increases in the daily necessities category such as fresh seafood increased by 1.87%, pork by 5.25%, gasoline and oil prices by 5.8%… This also encourage already struggling families to endure more worries.

With the desire to share and allay the worries of millions of Vietnamese families and join hands with parents to provide adequate nutrition for their children, Nutifood has implemented the program “Joining mothers – Enough milk for children”. “, subsidizes 40% of the product “Nutifood loves Vietnam” compared to the listed price. This subsidy is widely applied in hundreds of points of sale throughout the country to help mothers in trouble easily access and supplement the necessary nutrients for their babies.





Consumers choose subsidized Nutifood love Vietnam milk at the Nutifood Nutrition House store on Hoang Dieu Street, District 4, Ho Chi Minh City.  Photo: Khai Phan

Consumers choose milk at the Nutifood Nutrition House store on Hoang Dieu Street, District 4, Ho Chi Minh City. Photo: Khai Phan

Share about this program, Mr. Tran Bao Minh, Vice President of Nutifood said: “As society copes with the stressful period of the epidemic season, we are concerned about the fact that many children are having their milk rations cut. Due to the decline in parents’ income, we strive to provide practical solutions to share the burden with Vietnamese mothers. .”

“Nutifood Love Vietnam” is a formula supplement supplemented with colostrum which is “measured and adjusted” by nutrition experts at the Swedish Nutifood Nutrition Research Institute (NNRIS) according to the needs and health of Vietnamese children. to help children cope with the epidemic season in a healthy manner while ensuring good physical and intellectual development, business leaders said.

This specially formulated product contains 25 essential nutrients, combined with colostrum, dubbed “golden milk” which contains high levels of IgG antibodies to help children strengthen their immune system effectively. This product also supports children to strengthen their endurance (Vitamin A, zinc); weight gain, height gain (calcium, vitamin K2, vitamin D3); supports brain development (Omega 3, Omega 6, vitamins B1, B6, B12).

The metal

The “Together Mother – Enough Milk for Children” program runs from January 1 to the end of June 2022. To help mothers minimize intermediary costs, Nutifood has been actively working with national distributors, applying the program to company-owned unions and trade unions, processing zones export, etc. industrial park to bring “Nutifood loves Vietnam” products to be delivered to customers. In addition, mothers can buy products at special prices in the Nutifood Nutrition Home store system or website. Online shopping

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