Vivienne Westwood launches glasses collection “Sun”-Fashion Trends
Vivienne Westwood is shining this season. The British fashion label, named after the designer of the same name, emerged in the early 1980s with the voluptuous Pirate collection.
Vivienne Westwood is shining this season. The British fashion label, named after the designer of the same name, emerged in the early 1980s with the voluptuous Pirate collection. Westwood has established herself as a cultural visionary, but each subsequent collection introduces a new facet of her rich aesthetic.
In recent years, her ’90s Grunge princess shows and unique pieces (like the pearl necklace) have found a new generation of fans. That’s why Westwood’s new eyewear collection, simply titled “The Sun,” couldn’t have arrived at a better time.
Inspired by Hollywood stars, 1960s Italian glamor and vintage wooden sunglasses, “Sun” is the perfect combination of classic flair and forward-looking innovation. . It also pays tribute to the sophistication of Westwood’s previous collections. “Sunglasses should embody the individual. They can create any look, they are an extension of your style. Of course they have a purpose, but they have to be fun, playful,” said Creative Director Andreas Kronthaler.
This principle is evident in each of the impressive, captivating sunglasses of the collection. While glasses are often an ultimate accessory you choose for function rather than style, Westwood glass is an accessory that you design other items around. Some of the glasses really hit the big-budget category, with dramatic designs that you can see Ava Gardner wearing poolside.
Others have asymmetrical sizes, unique proportions that make you look twice to appreciate their shape. These lenses belong to the first two of the three categories of the collection: Vanguard and Prêt-à-Porter. The previous category is gender-neutral, a tribute to the direction the fashion industry has in general moving forward. The latter stylizes the myths that made them so iconic in the first place.
While “Sun” offers fun on your typical pair of sunglasses, Westwood also acknowledges the futility of trying to remake the classics. Some of the glasses in the new collection stick to basic styles that have been altered only slightly with Westwood styling, such as pink cat eyes with pointed frames. Specifically, the Essence category brings Westwood details into classic and sporty glass styles. As a result, fans of the brand can fall in love with Westwood sunglasses without straying too far from their established style.
As always, Westwood pays close attention to the sustainability of its latest eyewear line. The material of choice is bio-based acetate, combined with long-lasting metals, which is said to guarantee a long life cycle for each pair of glasses with no impact on the environment. The packaging for the collection is sourced from leather by-products, recycled polyester, organic cotton and recycled paper. Perhaps most importantly, the “Sun” is produced using 100% green energy. Looking good and meeting sustainability standards? Rarely does a collection do both, but Vivienne Westwood accomplishes it with ease. “Sun” sunglasses are sure to become the next coveted Westwood piece, well-suited for the longer days and more time spent in the sun.
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