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Zalo was honored as the leading messaging application in Vietnam

The award is based on the user development, product quality of Zalo and positive contributions to the social life of Zalo. messaging app this.

Zalo was honored as the leading messaging application in Vietnam - Photo 1.

Zalo was honored by Global Brands Magazine as the leading messaging app in Vietnam

Headquartered in the UK, Global Brands Magazine is a global brand magazine that publishes insightful news and analysis on the world’s top brands. The Global Brands Awards has been held since 2013 with the aim of recognizing and honoring the comprehensive contributions of outstanding companies from all over the world and operating in various fields such as technology, education and training. Education, hotel, finance… The winning brands are all reputable brands with quality products, conquering users in many different markets around the world.

Previously, the report of the fourth quarter of 2021 of Dicision Lab confirmed that Zalo is the most popular messaging application in Vietnam, increasing by 10% compared to the previous quarter. The report also said that, when asked which application to use to contact relatives, 48% of survey respondents gave the answer as Zalo. Meanwhile, this figure of Facebook and Facebook Messenger is 27% and 20% respectively.

Zalo was honored as the leading messaging application in Vietnam - Photo 2.

According to Decision Lab’s report for the fourth quarter of 2021, Zalo is the most popular messaging application in Vietnam

In mid-2021, the Adsota organization also recognized Zalo as the most popular messaging application in Vietnam. This event pushed Facebook Messenger back to second place for the first time after years of staying at the top of the table, ceding the No. 1 messaging app position to Zalo.

Zalo currently has more than 70 million regular users and is the bridge that transfers more than 2 billion messages per day. In addition to providing free calling and texting services with fast speed and stable quality, this messaging application is also equipped with many tools and utilities to serve the essential needs of users in society such as work, study, look up electricity and water information…

In recent years, Zalo has successfully accompanied state agencies at all levels to implement digital transformation programs and build an e-government model. Specifically, by the end of 2021, there were 63/63 provinces and cities across the country using Zalo as the main communication channel, helping to reduce administrative burden and effectively communicate with the people…

Data Reportal’s report in February 2022 said that Vietnam currently has about 72.1 million Internet users, accounting for about 73.2% of the total population. This number shows that Vietnamese people are actively participating in the digital environment with a continuous increase. This means that applications that are closely related to people’s lives like Zalo need to make constant efforts to support and solve the needs arising according to the social situation.

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