Man Utd is the most valuable on social media
Man Utd is the leading football club on major social networks, with a value of 233 million USD.
Digital asset company Horizm has just released data on clubs in five social networks including: Facebook, Instagram, Twitter, YouTube and TikTok. From there they conclude Man Utd can generate $233 million from followers on these social networks. The value of the digital brand Man Utd ranks first, and more than doubles the fourth team Liverpool.
Man Utd used to have more than 1 million followers on Instagram, just two hours after announcing the return of Cristiano Ronaldo. Photo: Sun Sport
Man Utd’s digital value increased significantly thanks to the deal Ronaldo the end of the summer transfer window 2021. The post announcing Ronaldo’s return to Man Utd received the most “likes” in the history of a sports club account on Instagram mixed Twitter. This announcement on Twitter So far, it has reached 2 million likes, and PSG’s post about recruiting Lionel Messi Haven’t reached 1 million likes yet.
Even without Messi, Barca still ranked second in terms of digital value, with $197 million. They are far behind the third team Real Madrid up to $70 million.
View Real and Barca respectively 282 million and 278 million accounts, much higher than Man Utd with 179 million. But according to Horizm, the value from the accounts following Man Utd is much greater than that of the two La Liga teams.
| Football team | Numeric Value (USD) |
| 1. Man Utd | 233 million won |
| 2. Barça | 197 million won |
| 3. Real Madrid | 127 million won |
| 4. Liverpool | 106 million won |
| 5. Chelsea | 105 million won |
| 6. PSG | 73 million won |
| 7. Man City | 62 million won |
| 7. Arsenal | 62 million won |
| 9. Juventus | 46 million won |
| 10. Bayern Munich | 38 million won |
There are five clubs English Premier League in the top 10, in addition to Man Utd are Liverpool, Chelsea, Man City and Arsenal. The total digital value of Premier League clubs reached 682 million USD, nearly double the 375 million figure of La Liga clubs. The NBA professional basketball tournament ranked third in the list of sports tournaments, with $ 264 million.
Hoang An
at Blogtuan.info – Source: vnexpress.net – Read the original article here
