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When Metaverse Marketing is the future choice of many businesses

The massive transformation and development of many of the world’s leading brands into Metaverse is a testament to the future of Metaverse Marketing.

Metaverse after a “boom” year has been able to prove many things

Unlike the end of 2020, the beginning of 2021, Metaverse is still a very new phrase that you have to take the time to look up Google to understand it. Even when Facebook announced its decision to change its official company name to Meta and increase its focus on Metaverse, many people were skeptical as to “why”.

But at the present time, instead of needing Mark Zuckerberg to answer that question, what people want to know is “what kind of NFT is worth”, “which gameFi is good to play but profitable”, “which company is applying Blockchain platform has the potential to develop in the future”…

It affects and spreads not only from groups of people who are knowledgeable or need access in the field of technology but also crept into the GenZ generation, office workers, and housewives… everywhere All ages, different jobs. That difference in users’ thinking and habits is the “result” after a year of boom in digital transformation, more specifically, from multi-industry companies in the world and Vietnam who bravely pioneered to step in. the world Metaverse made. In a certain sense, many businesses now believe that Metaverse has entered the “ripe” stage to be able to boldly approach and boldly change, especially in the field of Marketing if they want to go further in the future. future.

Metaverse Marketing has many differences that traditional Marketing cannot make

Khuong – CMO of AlphaTrue – a pioneer company in Vietnam developing in the direction of Deal Sourcing and a comprehensive consultant for Blockchain projects said: “The names that have joined the Metaverse wave can be mentioned as: Ferrari, Nike, Fortnite from Epic Games, Roblox game platform, Gucci, Louis Vuitton… Brands participating in the Metaverse virtual universes not only get closer to existing customers but also continue to reach a new group of potential customers”.

When Metaverse Marketing is the future choice of many businesses - photo 1
Mr. Khuong – CMO AlphaTrue

NVCC

“Metaverse completely changes away from traditional advertising and towards creating more experiential and continuous brand interactions for customers,” added Mr. Khuong.

Instead of spending too much money to implement a 4P Marketing campaign such as renting locations, products, prices, distribution and promotions… that coverage, customer interaction with your products When businesses only reach a certain limit, Metaverse Marketing helps users learn and access products more easily instead of just directly trying to sell them a product. While Metaverse Marketing can cost 5 times more than traditional Marketing, what we can do more and further is create a community, increasing trust in the brand over time through channels. such as Quora, Steemit, Bitcointalk or reputable publications published on Cointelegraph, CoinDesk is the place to reach potential investors in the Blockchain community.

“There have been many great brands and businesses thanks to Metaverse Marketing that has helped them to new heights simply by appearing in the Metaverse virtual universes first and establishing their lasting presence on a global scale. bridge. That is why today’s businesses urgently need an expert, a provider of business strategies, management models and marketing plans for Blockchain and DEFI projects with deep expertise and experience in the fields. such as smart contract implementation, Blockchain, data analysis, providing Blockchain services. That’s all that I and my teammates at AlphaTrue are currently developing,” emphasized Mr. Khuong.

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at Blogtuan.info – Source: thanhnien.vn – Read the original article here

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