Crypto coffee model in Thailand

At this time, follow-up services were born, including the coffee model electronic money is very popular.

In a quiet campus with cherry blossom trees in full bloom, the customers of HIP cafe are enjoying their coffee while attentively watching the computer screen. In the past two years, this cafe located in Nakhon Ratchasima province has become a favorite meeting place for investors interested in cryptocurrencies. A series of screens have been installed in many locations in the shop, making it easy to keep up to date with the latest market developments and offer attractive investment suggestions to customers.

“People in provincial areas often have a lot of idle cash, so we want to provide information or guide them to invest in cryptocurrencies. Customers here include money investment consultants. crypto, people who are just starting to learn to invest, want to meet people with similar interests and also people who know nothing about cryptocurrencies” – Mr. Oakkharawat Yongsakuljinda, Manager of HIP Coffee & Restaurant, shared.

Thanks to the business model transformation, with the target customers being cryptocurrency investors, the number of customers of the restaurant has doubled compared to before.

Apakon Putnok, a student (23 years old), said: “Having so many screens in the bar is very helpful. We can immediately analyze the important factors of the market and decide whether to trade or not.”.

“For me, it’s exciting to meet people with similar interests. We exchange information. And the more you know, the more information you have when it comes to trading, the better it is. position” – Mr. Detnarong Satianphut, investor (35 years old), knows.

Crypto cafes like HIP are flourishing recently as cryptocurrencies are becoming more and more popular and cryptocurrency trading is legal in Thailand.

According to statistics, the amount of cryptocurrencies traded in November 2021 in Thailand has reached 251 billion Baht ($7.26 billion). The number of trading accounts has increased from 170 thousand accounts at the beginning of 2021 to 2 million accounts by the end of 2021, which is an 11-fold increase in just 1 year.

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