Cheap iPhone 5G is sold out

April 15, samples iPhone SE 2022 The first is sold genuine in Vietnam but the quantity is limited and not many people notice. On some major distribution systems such as FPT Shop, Mobile World, the device is still in the “coming soon” state.

A representative of an authorized Apple dealer said that unlike previous years, the iPhone SE 2022 is on the shelves “without drums” due to the fact that the demand is too low.

“Sales of iPhone SE generations are not too high, but by the 2022 version, the number of pre-orders is lower than the iPhone 13 mini – the least attractive version of the four newly launched iPhone 13 models,” this person said.

Some small stores do not even plan to import and sell SE 2022. “Cheap 5G iPhones are not interested by Vietnamese people for many reasons. First, the price is too high, the 64 GB version is currently 12.5 million VND. In the same price range, users can choose genuine iPhone 11 or some near-premium Android models instead of SE 2022 with a screen of only 4.7 inches.In addition, the device will be available at the same time as the blue iPhone 13. new, so it is not noticed by many people,” explained Mr. Khoa Lai, a representative of a store on Tran Quang Khai Street, District 1 (HCMC).

The systems did not give specific numbers, but all confirmed that SE 2022 did not have as good sales as expected. Some dealers are considering not importing more high-memory versions to focus on selling more interested models like iPhone 13.

Not only in Vietnam, but also in the international market, the iPhone SE 2022 also fell into disrepair as soon as it hit the shelves. 9to5Mac The survey results of PCMag and Wave7 show dismal sales of this product line. 56% of store representatives confirmed that the demand for cheap iPhones decreased compared to 2021, only 8% said the demand increased.

“Many people don’t even know that the iPhone SE 2022 has been sold on the market,” a Verizon representative told Wave7.

One of the reasons why this phone is not interested by users is because Apple does not invest in advertising. Even its YouTube channel only has one video about SE 2022, which was used by the company during the launch event on March 8. Since then, Apple has not posted any more content for the newly released iPhone model, while new videos about iPad Air nice Apple Card has been updated.

Besides, representatives of some stores said that users were not satisfied with the small size of the product. The device has a 4.7-inch screen, which is the smallest phone sold by Apple this year.

According to analyst Ming-Chi Kuo, before the actual demand was much lower than predicted, Apple has reduce output iPhone SE 2022 from 25-30 million units to 15-20 million units.

iPhone SE 2022 debut March 8 and sold in Vietnam from April 15. The product has the same design as the SE 2020 and iPhone 8, the size is similar to the iPhone 13 mini, but the screen is smaller due to the thick border. The device causes much controversy both in terms of design, configuration and price of 429 USD – higher than 399 USD of previous iPhone SE models.

Khuong Nha