Nike launches NFT collection in the form of impressive transformation shoes
On the night of April 22, Nike and RTFKT Studios unveiled Nike’s first NFT collection called RTFKT x Nike Dunk Genesis CryptoKicks. This is an NFT collection built on the Ethereum network based on an iconic streetwear sneaker, the Nike Dunk Low.
RTFKT X Nike CryptoKicks Trailer
If you are a lover of basketball and a close-to-the-ground culture, you are definitely familiar with this image. Launched in 1985 as a basketball shoe, the Nike Dunk did not cause too much buzz until this sneaker was noticed by skaters, gradually, this became a familiar name in the skater world besides other players. legends like Vans Old Skool or Converse Chuck Taylor All-star. By 2020, this legend was once again revived and caused a global craze, which is probably also the reason why Nike and RTFKT chose this sneaker as the inspiration for the first NFT collection.
The Nike Dunk Low is the iconic sneaker of the ground-breaking culture
Reportedly, these NFTs will serve as virtual items designed for use in the metaverse.
In fact, the relationship between Nike and RTFKT began in December 2021 when the sports equipment giant strongly bought RTFKT Studios, then a company famous for its technical sports shoes. digital.
There are many ways to own these virtual sneakers. Or, you already own an item from RTFKT to receive a “mystery gift box” named MNLTH inside a pair of Nike Dunk Genesis CryptoKicks. However, late collectors were able to buy back these NFTs on the Opeansea market with prices starting at around 2.3 ETH.
MNLTRIX box opening interface
In addition, owners of these NFTs can also swap looks by owning one or more other virtual items called RTFKT Skin Vials, when they “attach” these Skin Vials to their virtual Nike Dunk shoes. The owner will receive a pair of shoes with a completely new design, if bored, we can completely change it.
Owners can change the color scheme and texture at will through RTFKT Skin Vial
In another development, Nike’s rival adidas also started its journey in December 2021 by announcing the acquisition of an NFT of Bored Ape Yacht Club (BAYC), but adidas Originals was fast. just two weeks later when launching its own collection of NFTs, titled “Into the Metaverse,” just two weeks later.
Notably, “Into the Metaverse” brought adidas up to 23.5 million USD in profit for the first sale, reaching the top of the list. NFT top popularity on OpenSea. More ambitious, this company also cooperates with the famous Italian fashion house Prada to launch a new NFT project on the Polygon platform.
Cryptocurrency, commonly known as “virtual currency”, has not been recognized by law in Vietnam.
GameFi (short for Game + Finance) is a term that refers to games built on blockchain that incorporate financial elements. The information in the article is for reference only and has no investment recommendation value.
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