Sea of ​​people jostling to watch fireworks at the 115th anniversary of Sam Son tourism

Sam Son tourism is expected to welcome 3.5 million visitors, revenue 3,150 billion VND

On the evening of April 23, at the Sea Square stage (Sam Son City, Thanh Hoa province), the People’s Committee of Thanh Hoa province held a ceremony to celebrate 115 years of Sam Son tourism, 5 years of establishment of Sam Son city directly under the control of Thanh Hoa province. Thanh Hoa province and opening the sea tourism festival in 2022, with the theme “Sam Son flies high, reaches far”.

This is a big and important event of Thanh Hoa province and Sam Son city in order to stimulate tourism demand in the context that after 2 years, Sam Son beach tourism had to be closed due to the influence of the Covid-19 pandemic.

Attending the celebration were representatives of many ministries, branches, leaders of Thanh Hoa province and tens of thousands of people and tourists from all over the world.

As noted by reporter Dan Viet, from the afternoon of April 24, tens of thousands of tourists from all over the world and local people were present in the coastal city of Sam Son to relax and wait for the 115th anniversary of Sam tourism. Paint and the opening ceremony of the sea tourism festival in 2022.

At night, the crowd poured into the stage area at the Sea Square, making the whole section of Ho Xuan Huong street packed with people and tourists.

To ensure security and order, Sam Son city has banned many traffic routes leading to the stage area at Sea Square.

Sam Son tourism was exploited by the French in 1907, building villas on Truong Le mountain (Sam Son city) and hotels and shops in the coastal area. Since then, Sam Son has started tourism and resort activities.

After 115 years of construction and development, up to now, the tourism infrastructure and the appearance of Sam Son urban area have been invested in a synchronous and modern direction. A number of major tourism projects have been completed and put into operation.

The quality of tourism services and tourism culture has improved markedly, contributing to raising the brand name of Sam Son tourism in particular, as well as changing the face of sea tourism and tourism in Thanh Hoa province in general.

City. Sam Son expects the local tourism industry to welcome 3.5 million visitors in 2022 and expects revenue from tourism to reach VND 3,150 billion.

Speaking at the ceremony, Chairman of Thanh Hoa Provincial People’s Committee Do Minh Tuan said that in the tourism development strategy of Thanh Hoa, Sam Son has always been identified as an important tourist city, which should be prioritized for investment. develope. Since 1989, the province has set out a policy to develop tourism according to the criteria “Sam Son – health – economy – friends”, creating a big turning point, awakening the potential and advantages of Sam’s tourism development. Paint.

In recent years, Sam Son’s urban technical infrastructure has been synchronously and modernly invested, tourism culture has changed in the direction of professionalism, safety, and friendliness, which has fundamentally changed the urban appearance. tourism, thereby promoting its potential, towards the goal of building Sam Son into a key tourist city of the country.

Thousands of tourists and locals enjoy the fireworks display at Sam Son tourism

The celebration was followed by an art program with the theme “Sam Son soars high, reaches far” through 6 themes: Sacred majesty – Colorful colors – Friendly safety – Four seasons vitality – Exciting prosperity – Raise the level; with the participation of famous director Pham Hoang Nam, producer Vu Anh Tuan and music director Ho Hoai Anh.

This year’s festival is impressive right from the unique stage of the opening night. Honoring the long history and culture of Sam Son coastal region, the stage is designed based on the 6 letters that make up the name “SAM SON”, along with the image of Dong Son bronze drum and Au Lac Xa pattern and motifs. old

In particular, the ceremony had the presence of singers Anh Tho, Trong Tan, Le Anh Dung, Thu Minh, Duc Phuc, Ha Le, Duong Hoang Yen, Luu Huong Giang, Dinh Huong, Huyen Trang, Hai Yen Idol, group MTV, group Oplus, group 218… through themes to honor historical values ​​and development of Sam Son coastal city.

Right after the art program is a low-range fireworks display with colorful colors attracting the attention of thousands of tourists in the province and from all over the world.

In the area of ​​​​Sea Square and along the roads and beaches, tens of thousands of people want to find the most beautiful places to admire the fireworks display in excited cheers.

After the opening night of the Sea Tourism Festival, on the occasion of the holiday from April 30 to May 1, it is expected that Sun Group will continue to bring to Sam Son the street carnival festival with a colorful jubilant parade and excitement. passion of foreign dancers and artists.

With a series of attractive art, cultural and entertainment programs lasting for 4 months that Sun Group will bring to Sam Son, this summer, Thanh Hoa tourism in general and Sam Son in particular promises a strong recovery. strong after two years of silence because of the epidemic.