Binh Thuan hosts the National Tourism Year 2023

Specifically, Binh Thuan province has proposed to host the 2023 National Tourism Year with the theme “Binh Thuan – Green Convergence” from February 2022, at the same time clearly showing its determination to turn tourism into a key economic sector. is one of the three economic pillars of the province; represents the “shortcut, taking the lead” of the province in the new development period and trend.

Mr. Le Tuan Phong, Chairman of Binh Thuan Provincial People’s Committee, in recent years, Binh Thuan province has paid attention, invested and wished to promote tourism development to become a spearhead economic sector of the locality. With the advantage of natural resources, Binh Thuan has potential for tourism development, known by tourists as a resort paradise. Currently, tourism in Binh Thuan province is gradually positioning itself as a brand, establishing many destinations with its own attractiveness of the land with many unique landscapes.

Tourism infrastructure of Binh Thuan province has been invested and developed strongly, the province currently has 594 accommodation establishments operating with a total of 17,587 rooms; many large-scale tourism projects such as SEA Links Beach Hotel, Anantara MuiNe beach Resort, Novaworld Phan Thiet… Besides, many key infrastructure projects and traffic connections are being invested and built, facilitating benefits for tourists coming to the locality.

Before the proposal of Binh Thuan province, Minister of Culture, Sports and Tourism – Nguyen Van Hung said that the National Tourism Year also makes an important contribution to the growth of tourist arrivals to localities, from 2015-2018, in localities. Hosts such as Thanh Hoa, Kien Giang, Lao Cai and Quang Ninh have all seen an increase in tourist arrivals.

The organization of the National Tourism Year also contributes to enhancing the role of tourism in spreading local socio-economic development, attracting investment in tourism promotion, raising awareness, strengthening linkages, and collecting revenue. attracting both businesses and private investors.

However, there are still some limitations, such as the lack of regular and continuous propaganda, promotion and introduction of the National Tourism Year; new focus on central and local events; advertising and promotion in foreign countries has not been carried out and is still limited.

New tourism products have not been clearly formed; The content and form of organization of the National Tourism Year have not changed much over the years; Many activities, events and festivals are formal, have not been put into practice, are not in line with the effective and sustainable development goals of tourism, and are biased towards tourism real estate investment instead of balanced development. sustainable development.

In addition to a number of main activities and events hosted by the locality, most of the activities, programs and events that respond are annual events held in localities.

According to Minister Nguyen Van Hung: “The ministry highly appreciates Binh Thuan province’s attention and investment in tourism in the past time and agrees to let the province host the 2023 National Tourism Year. However, Binh Thuan province needs a strong commitment from the top level of the province to host the 2023 National Tourism Year.

The province needs to renovate the content and organization method (consider this as a national tourism event, not a local tourism event to be hosted, the content of activities should be aimed at the international market). At the same time, the theme of the National Tourism Year should be associated with local tourism with the national tourism development orientation. Select outstanding activities and events to include in the program.

In addition, Binh Thuan province needs to effectively link with neighboring localities, especially Ninh Thuan (with similarities and ability to accompany …”