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A series of shop owners decided to open for sale during the holidays because they don’t like going out, taking advantage of the golden time to close orders

Every time you come to the appointment again, on the days close to the holidays is also the time when people have the opportunity to hunt for sale, eager to buy new things. Days near special holidays such as April 30, May 1, Price reduction activities to stimulate demand from sales shops appear more than ever. Because, the holiday is not only for customers to freely “pick up” goods but also an opportunity for shops to take advantage of continuous opening to increase sales.

Every next sale occasion, fashion and cosmetic shops… increase sales by 2, 3 times compared to normal days. Expensive shops can sometimes earn billions of silver in a holiday business day

Holidays will be the “golden” time to close orders

On holidays such as April 30, 1/5 customers often look forward to large and small sales so they can take advantage of shopping for themselves beautiful outfits, beautiful clothes to go out for a walk or travel. Therefore, this is also a bustling occasion for stores to take advantage of the opening plan and reduce prices and increase sales.

In particular, in Saigon these days, the shops are more “profitable”. As a well-known cosmetic shop owner in the beauty world, there are a series of stores stretching from North to South sharing that he chooses to continue trading without rest to take advantage of serving the needs of customers.

According to the store, to satisfy everyone’s shopping needs, the shop takes advantage of the time anytime, anywhere, no matter when. In particular, the occasions when customers take advantage of shopping for cosmetics and clothes to prepare for holiday travel plans will be the “golden” time to close the order. Because of understanding what customers want and wholeheartedly satisfying customers, the shop’s sales these days are up to 9 zeros, and it is estimated that it can bring back 4 billion in just 4 days. Also taking advantage of this occasion, the shop opened a new facility, selling “bolder” than usual to attract customers.

A series of shop owners decided to open the sale during the holidays because they did not like to go out, taking advantage of the golden time to close the order - Photo 1.

Hien Anh (SN 1999) believes in choosing to buy goods on the occasion of the shop’s big sale

Not only shops with great reputation, mid-range shops such as online shops specializing in ordering Korean, Japanese, American cosmetics … also take advantage of this opportunity to quickly “close orders”. On short holidays, shops can increase sales from available items to serve user needs.

“This holiday, we will continue to receive orders as usual. If the Korean side has a sale, we will still post it for customers to refer to. Currently, everyone has bank accounts and e-wallets, so the purchase and delivery of goods. Online translation during the holiday season is no longer hindered as much as it used to be” – Delivery, owner of a shop specializing in ordering Korean famous goods, with business seniority from 2013 to present.

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Delivery – Korean student with a shop ordering foreign goods with nearly 10 years of seniority

According to her, whether the shops focus on online or offline business, if they know how to properly apply it on the occasion of the holiday, it is not difficult to get a good deal. “Both online and offline business are effective during this holiday season if you know how to apply them properly. If you can find a source of good quality and cheap goods, offline operation is very good, meeting urgent needs. But the online form will also be very effective in receiving orders for items such as shoes, bags… because each person has an idea that is difficult to enter.” – Giao added.

“I don’t have a hobby of going out on holidays, I go to the shop every day to sell goods”

On holidays, the shops are usually not closed to go out, but operate throughout to increase revenue. Many shops choose to “overtime” because the shop owner likes to sell, doesn’t like to go out. Quynh Nhu (23 years old), currently running a fashion shop with more than 18k followers said: “Most of the holidays except Tet, we are still operating normally because the whole shop is managed by me, I don’t have a hobby of going out on holidays, so almost if I’m not busy, what day will my shop be? also work”As shared.

A series of shop owners decided to open the sale during the holidays because they did not like to go out, taking advantage of the golden time to close the order - Photo 3.

With Quynh Nhu, her shop is always open on many holidays to serve customers

In addition, instead of organizing discount activities on special holidays like other shops, Nhu usually sells according to the mood, or sometimes based on the customer’s attitude. Quynh Nhu also chose the way conduct clearance sales (type of inventory sale – PV) to push inventory or remove old models, prepare for new collections to hit the shelves.

“I’m really not afraid of customers buying from other places because each place has its own strengths. We always help customers to be in the most happy and comfortable mood when they come to buy things, so even though we don’t sell off periodically, seasonally or not. holidays, but we often reduce prices according to the following criteria: customers are cute, goodwill, shop a lot, we will automatically reduce the price and give more gifts” – Like talking about his “unique” business thinking.

Like Quynh Nhu, Minh Nhi (SN 2000), owner of an online fashion shop with 27k followers on Instagram, also chooses to be active during the holidays and update information normally. Nhi also did not choose to discount on short holidays but preferred to reduce prices according to the trend of e-commerce platforms: “For my shop, a short break like April 30, 1/5 customers will not buy as much as a long holiday like Tet. Instead of a discount promotion in this period, my shop plans to sell according to the above trend. E-commerce platforms like that should focus on special days of the month like 4/4, 5/5”Nhi shared.

A series of shop owners decided to open the sale during the holidays because they did not like to go out, taking advantage of the golden time to close the order - Photo 4.

Minh Nhi (SN 2000), owner of an online fashion shop with 27k followers on Instagram

It can be seen that the shops like to operate throughout the holiday to organize many discount activities and increase revenue. So on these occasions, customers can rest assured to shop and choose places with prices that suit their needs.

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