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Will the new Ford Territory be the renamed Equator Sport?

According to recent information, the Cambodian market is about to receive an upgraded version in 2023 Ford Territorybut the promotional image shows that the car’s appearance is completely similar to the Equator Sport model launched in China late last year.

Will the new Ford Territory be the renamed Equator Sport?  - Photo 1.

Advertising image of the new generation Ford Territory in Cambodia.

In fact, the current Territory is a model based on the Yusheng S330 of JMC (a joint venture with Ford in China) but with its age and reputation not too great, Ford is ready to “change the name” of a model. (Equator Sport to Territory) to further push sales for Territory is entirely possible.

Ford Equator Sport is a shortened version with 2 rows of seats of the mid-size crossover Ford Equator in China, the car has just been launched at the Guangzhou auto show in November 2021. And with the One Ford strategy, it is understandable that this car company will introduce the Territory model based on Equator Sport to Southeast Asian markets (including Vietnam) in the near future.

Will the new Ford Territory be the renamed Equator Sport?  - Photo 2.

Currently, Ford Equator Sport competes in the compact crossover segment with rivals such as: Honda CR-V, Mazda CX-5, Hyundai Tucson… The car is equipped with a 1.5L 4-cylinder EcoBoost engine in line. produces a maximum capacity of 170 horsepower and maximum torque of 260 Nm, along with a 7-speed dual-clutch transmission.

In Vietnam, Ford dealers have allowed customers to deposit Territory, the car is expected to launch in September this year with an expected price of about 870 million VND. Information about the new model sold in Vietnam has appeared since the end of 2020, but due to the COVID-19 epidemic, Ford was continuously delayed in the launch of this crossover.

Will the new Ford Territory be the renamed Equator Sport?  - Photo 3.
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