Famous cowherd handsome boy became a Tourism Ambassador, now reacting to this

Located at an altitude of 4,000m, Litang (Ly Duong district) is also known as the “city in the sky”, attracting about 1 million tourists every year. (Photo: Publicity Department of Litang County)

The handsome Yak cowherd – the new face of an idyllic rural life

The name of the handsome Yak (Yak) cowherd was Tenzin, now known as Dingzhen. At the age of 20, the Tibetan guy Khampa Dingzhen (Ding Chan) has become a “heart-stopping” phenomenon of the public in 2020.

Dingzhen (Ding Chan) suddenly became famous in November 2020, after a 7-second video showing the “innocent smile” and “beautiful face” of this rustic Yak cowboy was released. went viral and caused a “fever” on China’s Douyin – TikTok social network.

Dingzhen (Ding Zhen) has become a “heart-stopping” phenomenon of 2020. (Photo: Xinhua)

Soon, Dingzhen (Ding Zhen) became China’s biggest online influencer. At the same time, he was selected by the local government of Litang (Li Duong district) in the Gansi Tibet Autonomous Region, Sichuan Province in southwestern China – which is one of the poorest districts in the country – as Ambassador Du. calendar.

With his influence, the handsome cowherd Yak Dingzhen (Ding Chan) has contributed to turning his hometown into a famous tourist destination, attracting the number of tourists that has doubled, compared to 1 million. person/year ago.

Dingzhen (Ding Chan) spent many months filming a short film about environmental protection, aiming to arouse the awareness of nature protection among residents and tourists. (Photo: bfun.fun)

Yak Dingzhen was also invited to many events, including speaking at the World Earth Day event, organized by the United Nations Development Program (UNDP) in 2021. Xinhua) on December 4, 2020 published an article about Dingzhen (Ding Chan) with the title: “Young Tibetan man becomes the new face of an idyllic rural life”.

While many social media users praised him, calling him “Smile of the Plateau”, a “sweet wild boy”… the simple handsome cowherd Yak soon faced criticism. Especially after a photo of him smoking an e-cigarette was leaked online.

Harsh lessons about social media popularity

Dingzhen is also the target of attacks on Weibo (like China’s Twitter), with Posters calling him the epitome of superficiality, mocking his success. even without a high level of education.

Dingzhen (Ding Chan) turns 21. (Photo: SCMP)

The name Dingzhen is also used to refer to handsome men who are considered incompetent, and even turned into a derogatory term. For example, reporter Wang Bingbing (Wang Bingbing) is called “Dingzhen Interviewer”; Taiwanese singer-fitness coach Will Liu Keng-hung is quite famous online with his videos in Mainland China, also called “Dingzhen gymnastics”…

Before those events, on May 8, Dingzhen sent a letter to the lawyer through his representative. This move is said to be that Dingzhen (Ding Chan) has launched legal action against those who made derogatory and defamatory comments about him. At the same time, Dingzhen also warned others to stop posting similar comments.

Tourists and people flock to Litang (Ly Duong district) on the occasion of the Culture and Tourism Festival of the Gansi Tibet Autonomous Region, Sichuan Province 2020. (Photo: He Gang)

“Don’t do anything evil, no matter how normal you think it is!” – Dingzhen wrote in a statement attached to the letter. Dingzhen’s representative (Ding Chan) further stated in the letter that: This peasant boy who became a social media star has also been targeted by rude and disrespectful comments online, with serious impact. to you.

Insider newspaper on May 11 commented: The handsome cowherd Yak, once known as the “most handsome man in China” had a harsh lesson – popularity on social networks often comes with ” expensive”.