Helmut Lang brings world wonder to fashion in collection 2022-Fashion Trends

Helmut Lang has announced its new postcard capsule collection to showcase the living wonder of the world.

For the latest, the collection is inspired by the archival style from the brand’s Fall/Winter 2002 collection.

The designs in the capsule collection such as t-shirts, hoodies, track pants and shorts are dipped in caramel, cocoa bean, sky blue, dandelion, pine green, light grey, white and black colors. . Aside from these colors, what makes the pieces come to life are the images of Vienna, Paris and New York City, all of which were at one point the brand’s headquarters. To capture these vibrant images, the brand invited photographer Daniel Gebhart from Vienna, photographer Davit Giordaze in Paris and photographer Kyungjun Lee in New York.

Beyond clothing, the strength of this capsule collection lies in its emphasis on the power of photography and in remembering Helmut Lang’s evolution over time.