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Apple’s new ad “coffee” Facebook is very clever-Hi-tech fashion

Apple continues to attract attention when launching a promotional video about the high security of the iPhone, “swirling” Facebook.

Latest promotional video of Apple.

Apple has just released a new ad with witty, humorous content called “Data Auction” that directly condemns platforms that profit from user data based on online behavior or interests. their line. At the end of the video, Iphone 13 Pro appears and helps owners get out of this special data “auction”.

This is considered Apple’s latest move on user data security. Previously, it released App Tracking Transparency – App Tracking Transparency with iOS 14.5. This feature allows users to easily prevent apps or services from building profiles of important data based on the user’s web and device usage.

Apple's new ad

The latest operating system version on iPhone and iPad helps users better protect their data.

Social network “giant” Facebook immediately spoke out against App Tracking Transparency. Mark Zuckerberg’s company is estimated to lose nearly $13 billion by 2022 because of this feature. Other companies significantly affected include: Snap, Twitter and YouTube.

User data privacy is something that Apple cares about and protects for many years, and is a way to help it position its unique business model. Today, privacy has become a strategic weapon exploited by the “Apple House” against other “giants” of Silicon Valley.

Apple's new ad

Image from Apple’s promotional video.

The latest promotional video sheds some light on digital user data. Above all, Apple’s goal is to raise awareness of these practices, and one of the iOS features it highlights here is the App Privacy Report on iPhone and iPad. Similarly, Safari’s Privacy Report can show users some statistics on how many web trackers have been blocked on the web.

As a promotional video, “Apple Defect” does not refer to any brand name, cleverly drawing an underground world – where user identification data is being auctioned for shady purposes. Of course, a small part of this is done for the benefit of users and small businesses. Apple’s competitors also rely heavily on the advertising business and will not refuse to use the trick.

Apple's new ad

Users have control over their data.

Currently, iOS is quite active in preventing any tracking behavior and puts control in the hands of users. Video is also a good sign, propelling the advertising industry to new heights – better and more sophisticated.

According to Tran Vy (Vietnamese people)

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