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SEA Games 31: Radical digitization

Audiences from all over the region and around the world can easily watch the activities of this event at home in real time and from anywhere.

Not only live on traditional TV channels, the competition events are also covered on mass media platforms, social networks such as YouTube, Facebook, TikTok… Not only livestreaming the whole match but also having a live stream. including summaries, highlights… for online viewers to watch live or review.

Notably, Google has designed a series of features and services to digitize and online the 31st SEA Games. On the afternoon of May 9, just a few days before the event officially opened, Google launched the website. Google Trends (Google Trends) SEA Games 31. This is the first special online information page designed specifically for SEA Games 31, serving fans in Vietnam and many countries in the region. New Google features help spectators fully monitor and capture the important information and results of each match, whether watching online remotely or cheering in person at the stadium. Google also promptly added many new features to the services and applications YouTube, Google Flights, Google Assistant, Google Lens.

According to Google, with tools developed specifically for sports events held in our country, the company wishes to contribute to promoting not only the competition contents of the 31st SEA Games but also its images and land. Vietnam’s country, people and culture in general to domestic and international audiences.

In fact, the information about the 31st SEA Games has been covered by the internet, giving many people an interesting digital experience. It is something that should be maintained after the 31st SEA Games, as well as promoting other public events. Surely the relevant agencies and organizations will be interested in this and apply it to other fields.

Ngo Le

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