Since 2007, the World Economic Forum has developed the first report on the Global Tourism Competitiveness Index. Over the past 15 years, this report has truly become a leading “metric” of prestige in the world tourism industry. However, in the past two years, the heavy damage of the tourism industry due to the impact of the COVID-19 pandemic has completely changed the approach of the World Economic Forum. This organization has moved from assessing and ranking the Competitiveness Index to evaluating the Development Capacity Index.
According to the latest report released on May 24, 2022 by the World Economic Forum, the development capacity index of Vietnam’s tourism industry in 2021 ranked 52nd, up 8 places compared to 2019, among 3 countries with the highest growth in the world.
The WEF report states that Vietnam is the country with the highest score increase in the world (+4.7%), in terms of ranking, an increase of 8 places compared to 2019 (ranking results in 2019 have also been calculated). , adjusted according to the Development Capacity Index). Along with Vietnam, Indonesia (up 12 places) and Saudi Arabia (up 10 places) are the 3 countries with the highest increase in tourism development capacity index.
Meanwhile, some famous destinations in Southeast Asia did not have good results: Thailand fell 1 place, ranked 36th; Malaysia dropped 9 places, ranked 38th; Philippines dropped 2 places, ranked 75th.
Ranking results of Vietnam’s tourism industry according to WEF’s new approach have reflected achievements in disease prevention and control in Vietnam, flexible and safe adaptation, and relentless efforts. rise up to deploy safe tourism activities, decisions to restore tourism, reopen all domestic and international tourism after the epidemic is well controlled, as well as sustainable factors fulcrum for Vietnam’s tourism industry to recover and develop.
The Travel & Tourism Development Index (TTDI) is an upgrade of the Tourism Competitiveness Index (TTCI).
The tourism development capacity index consists of 5 groups with 17 pillar indexes and is subdivided into 112 sub-indices. The Tourism Development Capability Index focuses more on assessing the role of the tourism industry in a broader socio-economic environment. Some new index groups compared to the past have been added such as: Non-entertainment resources; Socio-economic sustainability; The pressure and impact of tourism demand…
The WEF’s May 24, 2022 report highlights the particularly important role of digital technology in the reconstruction and recovery of sustainable tourism. More and more tourism services are accessible via digital platforms such as online travel agencies (OTAs), sharing economy, online booking, electronic payments, mobile devices… guests more convenience, more choices and less face-to-face contact, increasing the seamless visitor experience. Besides, health care, working conditions, socio-economic conditions, social protection… are also issues that need attention.
at Blogtuan.info – Source: cafebiz.vn – Read the original article here