Coolmate produces ‘blue’ jeans, aiming for sustainable fashion

The project promises to bring many benefits to consumers and ensure environmental friendliness.

Jeans Clean Denim – a combination of Coolmate and Saitex Fabric Vietnam

Saitex Fabric Vietnam’s efforts to protect the environment are reflected in the environmentally responsible supply chain “Seed to Shelf”. These include clean energy, clean water, clean waste.

Brand representative said, Jeans Clean Denim uses 100% woven denim fabric at Saitex Fabric factory in Dong Nai. This fabric is 98% regenerated cotton + 2% spandex.

The product inherits 2 dyeing technologies, which are dye-free dyeing technology that does not use sulfur (Sulfur) and 0 Water discharge to protect the environment and Rope Dyeing technology for colorfastness for fabrics.

“The sustainability element of Jeans Clean Denim is reflected in the 72% reduction in energy used in production, up to 52% in chemicals and 99% in water. At the same time, the process does not have the amount of discharge water when producing, saving maximum raw materials “- a brand representative shared.

Above all, “blue” jeans are created with high stretchability, light weight, and colorfast dyeing technology to meet the basic needs of users. In particular, Jeans Clean Denim is also warranted by Coolmate for zippers, full product tags and environmentally friendly smart bag packaging.

The reason Coolmate “shakes hands” with Saitex Fabric Vietnam

A Coolmate representative said that Coolmate and Saitex Fabric have a lot in common in the strategic vision of a further future in the fashion industry. In particular, both want to move towards sustainable fashion, bringing many practical benefits to people as well as protecting the green – clean of the earth.

Saitex Fabric Vietnam is a subsidiary of Saitex Garment (Saitex International Dong Nai) established in 2021. With a scale of more than 630 workers and a closed production area from yarn – fabric – sewing to finished products, Saitex enterprise Fabric is capable of producing up to 2 million meters of fabric per year.

Above all, Saitex Fabric aims at a typical sustainable business goal and chooses to produce Jeans with a green – clean – environmentally friendly production process.

The Coolmate brand is oriented to become a fashion brand that brings sustainable values, an ethical and responsible business enterprise. Therefore, Coolmate’s cooperation with Saitex Fabric is a development step for both brands to work together to produce “green” fashion products that help protect the environment. These will also be quality products for customers to believe, love and experience to share with everyone.

It is known that to build sustainability in fashion, Coolmate aims to use friendly materials such as Sorona fiber with corn origin, Recycled fabric; Cleandye staining technology; friendly packaging process…

Doan Phong