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Why was THACO AUTO “chosen to send gold” by Daimler in Vietnam?

On May 21, THACO AUTO held a ceremony to announce strategic cooperation with Daimler Bus, and at the same time introduced Mercedes-Benz buses. This is a big step forward after 5 years of THACO AUTO, when in 2017, Mr. Tran Ba ​​Duong, Chairman of THACO, once said: “If we do well and succeed with trucks and buses of the Fuso brand, It will create opportunities to access other high-class trucks and buses of Daimler Group.”

And now, everything is going in the right direction.

“In Vietnam, there is no better partner than THACO AUTO”

At the strategic cooperation announcement ceremony, Mr. Harald Schmid – CEO of Daimler Commercial Vehicles Southeast Asia, recounted: “2017 is the time to look for strategic partners to promote business activities. trucks (Mitsubishi Fuso) in Vietnam, we realize that if we want to promote product sales in Vietnam, there is no better partner than THACO.”

Why was THACO AUTO chosen by Daimler to send gold in Vietnam?  - Photo 1.

Announcement ceremony of strategic cooperation between THACO AUTO and Daimler Bus.

The capacity of THACO Bus – the bus brand of THACO AUTO group (belonging to THACO GROUP) – is demonstrated through the number of more than 18,000 buses of all types sold to the market, accounting for 65% of the market share, the domestic rate. over 60% and has exported buses to countries in the region, such as the Philippines, Thailand and Singapore.

Not only that, THACO AUTO also owns the largest bus factory in Southeast Asia with a design capacity of up to 20,000 vehicles/year, including 8,000 buses and 12,000 minibuses. The factory covers an area of ​​17 hectares, including 8,000 hectares of workshop area. Total investment capital is about 7,000 billion VND. The factory is invested in modern and semi-automatic production lines such as CNC machining machines, high-precision automatic welding robots and automatic conveyor systems.

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In Southeast Asia, Daimler only chooses partners in Vietnam and Indonesia to produce finished buses, while the factory in Thailand only produces trucks and bus chassis.

Daimler considers the bus market in Vietnam to be extremely potential and chooses this place as a springboard to expand its bus business in Southeast Asia. According to Daimler’s statistics in 2017, Vietnam currently has about 3,500 buses in operation, the bus market in Vietnam is larger than Spain or Italy.

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In addition to Mercedes-Benz buses, THACO AUTO has had many bus models from THACO BUS, FUSO and Iveco brands.

Before producing Mercedes-Benz buses, THACO AUTO had many bus models sold to the market from the brands THACO BUS, FUSO, Iveco with all sizes from small to large with the ability to customize the interior, the interior, and the interior. equipment and price, suitable for many needs and business purposes of customers. Mercedes-Benz brand buses help THACO AUTO fill the gap in the high-end bus segment.

What opportunity for Mercedes-Benz 120S and 120SL?

The Mercedes-Benz 120S and 120SL are researched, developed and manufactured based on the Mercedes-Benz bus chassis and designed and manufactured by THACO AUTO in appearance, interior and comfort. Experts see this as the flexibility of the German group so that its models can approach local needs – something that is difficult for international corporations to quickly grasp when they want to enter any country. .

Why was THACO AUTO chosen by Daimler to send gold in Vietnam?  - Photo 4.

New Mercedes-Benz bus fleet launched in Vietnam.

In terms of specifications, the engine is codenamed OM 457 LA, 12L capacity, for 360 PS and 1,600 Nm of torque on the 120S version, for 430 PS and 2,100 Nm of torque on the 120SL version. . 6-speed manual transmission codename GO-G210. The suspension is dependent, airbag type, while all Mercedes-Benz bus chassis components will be imported directly from the Mercedes-Benz São Bernardo do Campo factory in Brazil.

As a result, the Mercedes-Benz 120S and 120SL have stable and smooth operation even when entering sharp turns, good acceleration, and impressive ability to climb slopes without gaining momentum from afar. This is a great advantage for the German-branded bus model before the popular brand-name buses on the market.

Meanwhile, in terms of design, the car’s exterior is neat, featuring a large steering wheel with luminous brand logos, lighting system with LED positioning lights and projector-lens halogen headlights. Interior with 4 options of chairs or beds, or can be customized according to the requirements of customers and partners.

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The cockpit has a 4-way adjustable steering wheel, an Android entertainment screen and a series of switches to control the lights, air conditioning, doors… Ceiling lights with multi-dimensional lighting patterns. Passenger seats and beds are researched and designed to suit the needs of the market, such as leather seats, charging ports, headphone jacks, personal drawers, separate entertainment screens, massage chairs or even both toilets with the most advanced version.

THACO AUTO has not announced the official selling price of Mercedes-Benz 120S and 120SL, but it is estimated at about 5 billion VND. However, the variety of seat and bed configurations and German powertrains make the Mercedes-Benz 120S and 120SL a worthy choice for high-class long-distance transportation services, or staff transfers. enterprise internal.

Why was THACO AUTO chosen by Daimler to send gold in Vietnam?  - Photo 8.

https://autopro.com.vn/vi-sao-thaco-auto-duoc-daimler-chon-mat-gui-vang-tai-viet-nam-20220527095715319.chn

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