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Twitter fined $150 million for using user data to serve ads

Twitter fined $150 million for using user data to serve ads - Photo 1.

According to the announcement of the US Federal Trade Commission (FTC), Twitter has misused user data to serve the target-oriented advertising of this social network.

The fine of up to $ 150 million this time is the result of Twitter in 2019 admitting to taking advantage of users’ phone numbers and email addresses to serve targeted ads (targeted ads), even though this is the case. User-supplied information to use for two-factor authentication.

In the official announcement about this incident, Twitter acknowledged the mistake of using users’ phone numbers for advertising purposes, but kept secret the number of affected users.

According to the FTC document, about 140 million Twitter accounts were affected by this behavior between 2014 and 2019. The FTC also states that Twitter’s conduct violates a commitment the social network made. signed with the FTC in 2011, which prohibits non-transparent explanations of security mechanisms and user privacy practices.

Commenting on the new development, Twitter’s head of personal information security Damien Kieran said that the social network has paid the fine and is “absolutely cooperating with the FTC”. This representative of Twitter also confirmed that the misuse of user information has been fixed since September 17, 2019.

In addition to the fine, the FTC also requires Twitter to send notices to users whose phone numbers and email addresses are misused. In addition, Twitter must also adjust the two-factor security confirmation mechanism, which no longer requires users to provide phone numbers; in parallel propose new product evaluation processes to identify and prevent information insecurity risks early.

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