Launching a series of activities to support digital transformation for young businesses in Bac Giang

At the event, the business community received advice and practical experience from experts on issues: Digital marketing strategies for young businesses, Digital transformation strategies for operations, Online sales. and the optimal method on the e-commerce floor. These contents are evidenced from many successful case studies such as Wood furniture solutions for every home – An Cuong, XPlus on health and beauty.

To optimize advertising costs on digital platforms, Ms. Doan Thu Hien – Google Premium Partner Senior Expert shared: “Businesses need to identify target customer groups, improve customer experience on the website, choosing a suitable and effective form of advertising. Thus, businesses can successfully optimize advertising costs on online platforms.”

The speakers also pointed out that digital transformation in operations is very important and necessary to improve work efficiency, save time and costs for businesses. Most importantly, for the digital transformation process to take place smoothly and successfully, it is necessary to have the determination and right orientation of the leaders of the unit.

Speakers answer questions from businesses at the seminar

Many businesses have actively mentioned the internal problems and difficulties. Questions about the comprehensive digital transformation process for businesses; solutions to increase the closing rate of orders on e-commerce floors; or how to manage human resources with a large number and flexible timekeeping is of particular interest to business representatives.

The success of the seminar “Supporting digital transformation and online business for young businesses in Bac Giang” contributes to accelerating the process of completing the goal of the Ministry of Information and Communications in 2022: 30,000 small and medium-sized businesses will be supported to transform. comprehensive number. Thereby, moving to a larger goal, achieving the dual goal in 2030: Developing a digital government, digital economy, and digital society, and forming Vietnamese digital enterprises with global capabilities. The program also provides an opportunity to help local businesses and organizations connect and support each other to achieve the goal of digital transformation in Bac Giang province.

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