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Facebook testing monetization in metaverse

Meta, the parent company of Facebook, has begun integrating a virtual asset trading tool in Horizon Worlds, the foundation for the company’s metaverse ambitions.

“We want to create a world of great things. For that to happen, it takes a lot of creators to come in and make it their main business,” the CEO said. Meta Mark Zuckerberg told the first people to test the monetization feature on Horizon Worlds. The talk is also conducted through this virtual world platform.

Meta is now determined to pursue the metaverse virtual universe.  Photo: Reuters

Meta is now determined to pursue the metaverse virtual universe. Image: Reuters

According to Zuckerberg, virtual items trading tools will initially be available to a carefully selected group of users. They are mainly people who are teaching classes about metaversegamer NFT, virtual fashion business in Horizon Worlds. The experience of buying and selling virtual items will be done with Meta’s VR Quest glasses. In addition to buying and selling, these people can rent out their items in the virtual world.

Meta is also testing a creator bonus program, first with a small group of users in the US. These people will be paid a certain amount each month by the company to create or use new Horizon Worlds features.

Inside Meta's Horizon Worlds virtual universe.  Photo: Meta

Inside Meta’s Horizon Worlds virtual universe. Image: Meta

Horizon Worlds, launched in December 2021, is one of the main products serving Meta’s virtual universe ambitions. Similar to platforms like Roblox or Minecraft, Horizon Worlds allows you to build custom virtual environments, then experience them as legless avatar.

During the tests last year, the platform received good feedback and as of mid-February there was 300,000 users first after three months on the market.

Mark Zuckerberg is determined to enter metaverse after renaming Facebook to Meta late last year. Recently, Mr call staff Metamate, and promises to release a mobile version of Horizon later this year to bring an early metaverse experience to more users.

Bao Lam (according to Reuters)

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