MAAS Edtech – 8 year journey to conquer the Vietnamese market

8 year journey to conquer the Vietnamese market

As one of the startups in the field of education technology, MASS Edtech was born early in 2015, the company quickly determined its direction and mission. In order to reduce the pressure of research and write essays and help learners become more confident on the road to conquering an international academic environment, MAAS Edtech has supported more than 12,500 students across countries around the world and the number is constantly increased in recent years. The company achieved revenue growth of 60% for 2 consecutive years in 2020 and 2021. Especially in 2021, MAAS Edtech served more than 3,000 customers with 6,000,000 words (word count) done. Especially when the Covid-19 pandemic caused countries to go into lockdown for a long time, face-to-face learning at schools became more difficult for students and students, MAAS has affirmed its position as an educational institution. Leading the way with the launch of an optimal academic platform system to help support students with effective distance learning.

Starting from the UK market, MASS Edtech gradually expanded its market share to other countries such as Australia and Singapore. In 2019, MAAS Edtech was officially headquartered in Vietnam and at the same time approached new customers such as China and Korea. Up to now, MAAS Edtech has built a strong foothold in the academic field by capturing the majority of the domestic market share and approaching 50% of potential customers in the US, UK, Australia, Canada, Finland, Netherlands.

In parallel with the plan to conquer new markets, MAAS Edtech continuously expands its ecosystem, perfects its services more and more comprehensively, to meet the needs of global customers. Currently, MAAS fully meets the needs of customers in 60+ subjects and specialties, with 10,000+ documents from top universities, 7,000+ high-end academic documents from masters to doctoral levels.

MAAS Edtech - 8-year journey to conquer the Vietnamese market - Photo 1.

Ambition to become the leading educational institution in Southeast Asia

Vietnam is a country with a large number of international students with the desire to access an advanced educational environment, find good study and job opportunities abroad, and experience and explore the culture. , the country and its people. According to statistics from the Department of International Cooperation (Ministry of Education and Training), in 2020, Vietnam has about 190,000 Vietnamese international students studying and researching abroad, concentrating a lot in developed countries. such as Australia (30,000), the US (29,000), Canada (21,000) and the UK (12,000). In fact, for nearly a decade, international cooperation and training links with countries with advanced educational quality have been paid attention and promoted by the Government by implementing joint programs, international training cooperation, bringing learning opportunities with international quality to Vietnamese students. Therefore, the demand for academic support services for domestic students and international students in these countries is increasingly strongly promoted.

As one of the few academic institutions at the forefront of consulting – supporting clients with the Academic Writing model, MAAS Edtech realize that the market is large but not yet fully and professionally met. Expressing the grand vision of MAAS Edtech, Ms. Do Mai Anh – Director of MAAS Edtech affirmed: “From the foundation of existing successes, with an international vision and non-stop creative thinking, MAAS Edtech sets a goal. To become a leading educational institution in Southeast Asia with practical actions Accompanying from a team of experts with rich academic experience from undergraduate to doctoral levels; Technology investment in Platform system Academic help optimize learning methods, increase experience; Strong technology investment in order processing system, streamlined and smart bill of lading process”.

MAAS Edtech - 8-year journey to conquer the Vietnamese market - Photo 2.

Do Mai Anh – Director of MAAS Education Technology Joint Stock Company (MAAS EdTech)

Therefore, what makes a brand? MAAS Edtech not merely providing a service, but also providing a solid backing technology platform, an optimal platform system to help learners overcome all limitations of online learning, accompanying students. and students reach out to the ocean.

In a constantly changing world, MAAS Edtech is always transforming to update new educational trends around the world, meeting the rigorous and rigorous demands of the academic environment. Because with MAAS Edtech, any service is a product of knowledge, providing useful and practical value to customers.

MAAS Education Technology



Hotline: (+84) 979 422 393 or (+84) 898 511 588

Email: [email protected]

Address: Lake View 1, Thu Thiem, 19 To Huu, An Khanh, Thu Duc City, Ho Chi Minh City


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