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A female CEO revealed that she often flies to foreign countries to hunt for branded goods, recognizing that this profit-making trend is not small, knowing how to buy can make a few dozen percent profit.

To have a clearer view of this trend, AFamily had a short conversation with Ms. Thu – CEO of the Hagona wig brand and Tran The furniture who lives and works in Ho Chi Minh City.

The branded market is “boiling”

Walking around the places frequented by the most luxurious believers in Saigon such as Diamond Plaza, Parkson Plaza… on weekends, it’s easy to see a lot of “teens” jumping around, laughing, talking, and talking. Carrying the branded shopping carts that you just bought. The shopping bill of these “stylish” young people is also a few million dong.

Trends in brand investment:

Also commenting on the luxury goods market in Vietnam, Ms. Thu said: “I see now that the trend of young people to use branded goods in Vietnam is quite common, even during the epidemic season, there are branded items, Ms. Out of the store but sold out all the time, not inferior to the international market”.

A female CEO revealed that she often flies to foreign countries to hunt for branded goods, recognizing that this profit-making trend is not small, knowing how to buy can make a few dozen percent profit - Photo 2.

Chanel bags are sought after by countless brand followers.

It is true that the luxury market is “boiling” when both Hermes and billion-dollar bags can be profitable in Vietnam.

Trends in brand investment:

Thu with a bag of billions of Hermes money.

Vietnam becomes a highly appreciated potential market?

Vietnam has appeared on the market under the perception that it is a potential new market, not a high consumption market. That is also the reason why Hermes, the French brand leading the top 10 fashion brands in the world, has just opened a second store at Vincom Center A, Ho Chi Minh City with an area of ​​​​about 240m2.

Ms. Thu shared: “I really like walking around the brands at the Vietnamese store, if I can buy any of my favorite items at the Vietnamese store, I’m happy and very happy.” She added: “I think when you want to buy Dior or Chanel brands, just go straight to the store to buy, then ask the staff to advise you about the card, code, have an invoice at the store, then rest assured. than”.

Trends in brand investment:

Up to this point, although there are hundreds of brands in the market, there are only less than 10 enterprises acting as official agents. Among them, the most famous is the family of Johnathan Hanh Nguyen with a number of famous brands and business model of self-import and direct distribution to consumers through a system of retail stores. retail, shopping mall…

Is there a difference in the price of domestic and foreign brands?

As a “follower” of the brand, Ms. Thu said that when buying overseas, it will be much cheaper than buying in Vietnam. However, now that there are brands like Chanel in Vietnam, the price is also on par with foreign countries.

Trends in brand investment:

Small corner from Ms. Thu’s branded wardrobe.

According to some bloggers on Chinese social media, some Louis Vuitton handbags such as Capucines and Neverfull, currently priced at $7,323 and $1,890 respectively, will increase by 20% or more in China. Meanwhile, PurseBop, a website that tracks the luxury market, cites predictions that the growth will range from about 4% in the low-end segment and between 15 and 18% in the high-end segment.

Trends in brand investment:

Branded bags are constantly increasing in price: New investment opportunities for people who like to “spend money”?

Big companies like Hermes, Louis Vuitton, Gucci all have certain changes in the price of their products, ranging from 13% – 29% / product model.

More specifically, for classic and iconic bags such as Louis Vuitton Speedy, Hermes Kelly, Chanel Boy … people can absolutely make a lot of money, much more profitable than the price they used to buy even though it has passed. use.

Trends in brand investment:

With 10 years of experience with branded goods, Ms. Thu affirms that investing in branded goods is a way to accumulate assets.

With 10 years of experience in using branded goods, Ms. Thu shared about this issue: “In the past, my opinion was that she didn’t like branded clothes because at that time, I really didn’t have the economy. And the first bag she bought at that time was Louis Vuitton worth 34 million, but she kept regretting it, liking it, cherishing it… Then she also had an online branded business, because it was economical at that time. It’s not good, so the business is just satisfying my passion, and learning more experience, when I understand a little bit, I’m just a user… Even though I know shopping is a waste, but today’s branded goods if known. It is also an investment to accumulate wealth.

Trends in brand investment:

Branded bags simultaneously increased in price and became the property of women who love brands.

In fact, for those who are not knowledgeable about fashion, buying branded goods, specifically branded bags for investment, sounds strange. However, for the “big players”, the story of holding a Hermes Birkin or Kelly bag and waiting for it to increase in price has been smoldering for many years!

Recently, Miss Transgender Huong Giang has just showed off on the internet to share the story of just buying a bag from the Chanel brand, promising to do a vlog about buying a bag, using it but still making a profit. It is known that each bag costs from hundreds of millions to billions. And after a period of use, the bags did not even depreciate, but increased rapidly.

Trends in brand investment:

Brand investing is not a contest to see who has the most “huge” assets and spends the best money. But it is a battle to see who is the most knowledgeable and knows how to take the opportunity. A solid understanding of investment principles, product information and new markets is essential to being able to generate real returns on luxury items. If not, choose another form of investment with less risk.

Trends in brand investment:

https://afamily.vn/mot-nu-ceo-tiet-lo-thuong-bay-sang-nuoc-ngoai-san-do-hieu-cong-nhan-xu-huong-kiem-loi-nay-khong- he-it-biet-cach-mua-co-the-roi-vai-chuc-phan-tram-20220317140236356.chn

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