Pouring advertising money on outdated websites, experts say businesses are “throwing money out the window”
Outdated website causes businesses to lose customers in the first 60 seconds
Facing the busy pace of life and fierce competition between online shopping platforms, the time to reach and sell a website is getting shorter and shorter. Indeed, despite spending a “mountain of money” on advertising, businesses still have less than 60 seconds and three mouse clicks to convince customers to stay or exit the website after accessing. Pressure is so heavy that user experience (UX) design professionals have to create a website with a streamlined structure, filtered information, simple navigation, and an attractive interface. enough?
According to research from Harvard Business Review, a website that offers highly personalized experiences will help businesses cut conversion costs by 50%, optimize advertising budgets by 30% and increase revenue by 5-10%. %. For one example, Shopee is considered an addictive “shopping mecca” for users because of its impressive ability to personalize the customer experience. Assuming you’ve been searching for yoga mats and training shirts at Shopee, this site will continue to suggest integrated sports shoes with price levers such as Flash Deal, limited quantity vouchers, deal end countdown timer. good, or free shipping for the first order… to motivate you to take action.
More than anyone else, it is the website design experts who are behind the story that captures all of users’ senses through images, fully convincing their reason with a strategy to understand customer behavior. According to Bizfly’s UX experts, basically, website content, interface and navigation are still the three core factors to attract and retain potential customers, contributing to creating buying conversion opportunities. goods quickly.
Enterprise websites that are having existing problems such as outdated interface, high bounce rate, slow loading speed … need to find out the root cause of the disease, give strategic analysis to find it. find timely solutions to avoid the situation of businesses “throwing money” advertising through the window. Understanding this, the experts in user experience (UX) and search optimization (SEO) from Bizfly’s Martech & Salestech digital transformation solution ecosystem organized the “Free website diagnosis” program. with Bizfly experts” to help build websites that meet business goals and serve specific customer segments.
Program “Free website diagnosis with experts from Bizfly”
The program is organized by Bizfly, from VCCorp – a pioneer in the field of technology and digital content, owning an Online News & Media network that reaches 90% of media readers in Vietnam. Possessing more than 15 years of experience in managing and designing websites for more than 5,500 customers, Bizfly deeply understands the specifics of each industry, which will help businesses orient in the deep to conquer customers’ hearts, increase conversion rates. change from the online shopping experience on the website.
In particular, the program is dedicated to businesses that already have a website but are facing problems such as: Outdated website interface, high bounce rate, non-SEO standard website, slow loading speed… This is an attractive opportunity. When your website will be directly diagnosed by leading experts in the field of Website Solution such as: Bizfly Website Solution Director – Nguyen Huu Dung with more than 11 years of experience in e-commerce websites, one of the first. Phong laid the foundation for e-commerce website in Vietnam; UX/UI design expert – Hoang Van Nhat has more than 5 years of experience in implementing websites of large enterprises such as Toyota, Vinhomes, Trang Tien Ice Cream, Wowholiday…; Technology expert – Ly Manh Ha has 10 years of practical experience in solving high-tech problems on e-commerce websites and brand websites.
Participating in the program “Free website diagnosis with experts from Bizfly” businesses will receive a 360-degree website diagnosis with more than 50 specific evaluation indicators. Currently, Bizfly is the only unit in Vietnam that provides a comprehensive website analysis with full integration between UI/UX interface assessment and SEO performance analysis.
Note: The program is only free for the first 50 businesses that register this month.
Customers please send registration link here.
Following Economic Life
at Blogtuan.info – Source: cafebiz.vn – Read the original article here
