From her childhood selling lottery tickets, she is now the owner of 22 ‘thousand bowls’ noodle shops in Ho Chi Minh City. Ho Chi Minh City

Hue beef noodle shop located on Nguyen Kiem Street (Phu Nhuan District) is one of 22 branches of the beef noodle system established by Ms. Hanh. “Although it is a new branch, the quantity sold here is still close to 600 bowls. /day”, shared Ms. Hanh. It is known that, in addition to 20 branches in Ho Chi Minh City, In Ho Chi Minh City, the beef noodle system has 2 stores in Quang Ngai preparing to open.

Ms. Hanh has left Hue and entered the city. Ho Chi Minh City to earn a living from the age of 8. At that time, she had to sell lottery tickets and boiled peanuts to earn money to send back to her hometown to help her mother raise the children. When she was 14 years old, when she went to sell lottery tickets, she was teased by other children, making her think “I can’t sell like this forever”.

From that moment, she decided to open a shop selling pho, beef vermicelli, and vermicelli for a living around the Da Kao market area (District 1, Ho Chi Minh City). “My family has a tradition of selling food and drinks, from a young age I was also taught to make many dishes by my mother. At that time, my meal was only about 3,000-4,000 VND/bowl. Thanks to the charm of trading, I gradually built up selling beef noodle soup like now,” Hanh shared.

Thanks to the unique flavor that few places have, Hanh’s noodle shop was able to develop and open more branches. According to Ms. Hanh, “Mam ruoc is the special ingredient of the restaurant”. This is also recognized by Mr. Trung, a long-time customer of the restaurant: “The thing that keeps me attached to this restaurant is to keep the typical flavor of Hue, but still suitable for the taste of the people in the region. Male”.

Besides, side dishes are also a plus point of the restaurant. In addition to popular dishes such as encrusted, corn, tendon, beef cartilage or pork leg, a variety of crab cakes, beef rolls, and shrimp rolls are all imported directly from Hue. Depending on each side dish, the price of a bowl of beef noodle soup at the restaurant ranges from 35,000-50,000 VND/bowl, especially the special portion costs 60,000 VND/bowl.

The beef noodle chain currently has nearly 50 employees, of which nearly 30 are relatives in the countryside who come to sell with them. Some people have no jobs, some are insolvent, all of whom are helped by her, creating jobs to earn extra income. Recalling the 23 years of youth building her career, Hanh confided: “Our beef noodle soup is not only a brand, but also an important asset like my life”. And she also did not forget to thank the land, the people of Saigon, for giving her an opportunity to change her life and destiny.

Not a luxury restaurant, the noodle shop is still famous near and far. “The shop always retains its flavor from the broth to the side dishes. Since coming to Saigon, I often come to eat. To me, this place reminds me of the taste of home” – Ms. Phuong Thanh (19 years old), from Quang Tri, shared.

According to Quynh Huong – Tuong Vy